02

02 — WEB DESIGN & DEV

Built to saysomething.

Design · Development · Performance · Conversion

THE PROBLEM

Beautiful websites that say absolutely nothing.

Most startup websites are indistinguishable. A vague hero headline. A features grid. Some logos. A CTA that nobody clicks. They look like every other website in the category because they were built from the same template with the same thinking.

The problem is not the design. It is that the design came before the strategy. When you do not know what your brand actually stands for, you default to aesthetics. And aesthetics without message is just expensive decoration.

73%

of B2B buyers say a vendor's website is the most influential factor in their decision. Most of those websites are forgettable.

HOW WE BUILD

01

Strategy First

We do not open Figma until we know what the site needs to say and to whom.

02

Design in Code

No handoff friction. We design and build simultaneously in Next.js — what you see is what ships.

03

Copy Included

Every page we build includes the copy. Because design without the real words is not design — it’s a wireframe with Lorem Ipsum.

04

Wired for Growth

SEO foundation, CMS, performance optimisation, and analytics baked in from the start — not bolted on at the end.

THE STANDARD

What we hold every website to.

< 2s

Load time

Because every second of load time costs you conversions. We optimise for performance from day one, not as an afterthought.

90+

Lighthouse score

Performance, accessibility, SEO, and best practices. Not vanity metrics — the foundations that make the difference in search and UX.

100%

Copy included

Every engagement includes the words. Design without real copy is not design — it is a wireframe with Lorem Ipsum.

0

Templates used

Every site we build starts from brand strategy, not from a theme. Your site should be unreplicable by your competitor.

WHAT YOU GET

Full website design (all pages, all states)

Development in Next.js with TypeScript

Copywriting for all pages

CMS setup and documentation

SEO foundation — sitemap, metadata, structured data, robots.txt

Performance optimisation to 90+ Lighthouse

30-day post-launch support

$ npm run build
✓ Compiled successfully
Route (app) Size
─────────────────────────────
○ / 4.2 kB
○ /about 3.8 kB
○ /services 5.1 kB
○ /work 2.9 kB
● Performance Score 98/100
● Accessibility 100/100
● Best Practices 100/100
● SEO 100/100
Build completed in 12.4s

WHO THIS IS FOR

Startups and businesses that need a website that does real commercial work — not just a digital business card.

If you are still on a template, still embarrassed to send people to your site, or still getting traffic that does not convert — this is the engagement.

Your current site was built on a template

You are getting traffic but not enquiries

You are raising or about to go to market

Ready to build
something real?

Tell us what you need to say.

Start the conversation →

Response time: 1–2 working days