Privacy Policy
Last updated: April 2025
The short version
We collect the minimum data needed to respond to your enquiries and understand how people use this website. We don't sell your data. We don't run advertising cookies. That's the truth of it.
What we collect
When you contact us: your name, email address, and whatever you choose to share in the message field of our contact form.
When you browse the site: anonymised usage data — pages visited, time on site, scroll depth, device type, and general geographic region. This is collected through Google Analytics 4 and Google Tag Manager. No personally identifiable information is stored in analytics.
How we use it
Contact form data is used solely to respond to your enquiry. We don't add you to a mailing list. We don't pass your details to anyone else.
Analytics data helps us understand which pages are useful and which aren't, so we can make the site better. That's it.
Third-party tools
We use two third-party services:
- Google Analytics 4 — for anonymised website usage analytics
- Google Tag Manager — to manage analytics and event tracking scripts
Both are governed by Google's own privacy policies. We have no control over how Google processes data on their end, but we've configured these tools to avoid collecting personally identifiable information.
Cookies
This site uses analytics cookies only. No advertising cookies. No social media tracking pixels. No retargeting. The cookies placed by Google Analytics help us understand traffic patterns — nothing more.
Your rights
You can:
- Request access to any personal data we hold about you
- Request deletion of that data
- Ask us anything about how your data is handled
Email hello@unmarketedlabs.com and we'll respond within 5 working days.
Governing law
This privacy policy is governed by and construed in accordance with the laws of India.
Changes to this policy
If we change how we handle your data, we'll update this page. No email blast, no pop-up — just an honest update here.
Contact
Questions about this policy? Reach us at hello@unmarketedlabs.com